SUB ZEROS® SunglassesIn the early ’90s, Oakley founder Jim Jannard gave his engineers a challenge. The company had already innovated the science of lens optics, but Jannard had something else in mind: creating the most lightweight sunglasses ever made. An engineer joked, “How much should they weigh, zero?” Jannard’s reply: “Less than that.” The invention would be known as SUB ZEROS®, a name that saluted an impossible challenge. At just 0.69 oz, it was lighter than any sunglass on earth. You now have a chance to get your hands on this optical breakthrough. It comes with a single continuous contour of PLUTONITE® lens material that offers a wide-open field of vision. Durable O MATTER® frame material is the secret behind its unbelievably lightweight design, and the architecture features UNOBTAINIUM® components that maintain a secure fit, even when you’re wet with sweat. Signed with one of our very first logos, SUB ZEROS® is a milestone that proves impossibility isn’t a dead end. It’s just a road not taken. Except by us.